CONTENT MARKETING STRATEGY

We tailor a bespoke content marketing strategy for each client. Our experienced copywriters know exactly how to make words sell

Just creating a website and putting some content on it will not really help. Whether it is a new website or one with hundreds of pages – you need to do it in a systematic way. We are aware of the importance of a successful content marketing campaign, which is why we create informative, engaging and persuasive content that captures customers’ interest. We tailor a bespoke content marketing strategy for each of our clients.

We at Profound Digital review your website, your content marketing goals, your overall internet marketing goals and your budget before defining a content marketing strategy. Our content marketing strategy clearly defines the types (and proportions) of content marketing services to be deployed.

Why Content Marketing Services at Profound Digital?

Why not any other freelance writer?The content writers at Profound Digital are very seasoned and have more than just good writing skills. They have a good understanding of:

  • How search engines work
  • How people consume information on the Internet
  • How to create and leverage different types of content
  • How to get natural links to your website using content
  • How to work with other Internet marketing professionals

 

 

 

Our Content Marketing Services…

Broadly, content marketing services can be classified into on-page and off-page content.

On-page content is the content on your website. Whether you are launching a new website or revamping an existing one, we create high quality web pages that are relevant and useful to your visitors. We do optimize them for search engines to get better rankings.

Main Pages

Pages like Home, About Us, Contact Us, etc. are the main pages of your website. We understand your business and create meaningful content that reflects your business to your visitors.

Services Pages

We help you optimize all your services pages and product descriptions with the right keywords. We also ensure these pages are usable and action oriented to convert visitors into buying customers

Legal Pages

Pages such as Privacy Policy, Terms of Use, etc. convey that yours is a genuine business and build authority to your website. Our skilled copy writers with years of experience and skill help you write these pages.

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Blog Writing

Fresh content is one of the major search engine ranking factors. It also builds loyal visitors, who can eventually be converted into customers. We help you create and post at least 3 to 5 blogs/articles on your website per month.

Authoritative Content

The more authoritative your content is, the better are its chances of ranking. We help you create authoritative content which includes Case studies, White papers, Research Driven Articles, Infographics, etc.

Meta Content

No matter how great content you put on your website; it’s of no use if search engines can’t figure out what it is. We create meta content – meta titles, meta descriptions, etc. – to help search engines fully understand your site’s content.

Off-page content is highly relevant and informational content that is created and distributed on third party websites to attract, acquire and engage a clearly defined target audience – with the objective of driving profitable customer action.

Articles for Syndications

Articles for syndication – By writing and publishing articles only on your website, you are serving only a limited number of people with your content. In order to get your article more exposure and quality backlinks to your website, you need to publish it at multiple places where people are actively looking for that information.

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Press Releases

Press releases – Press release is a good way to keep in touch with your existing customers and to attract new ones. We help you create press releases that promote your services and show developments in your business to your targeted audience.

Guest Blog Posts

Guest Blog posts – We help you write for some of the best websites related to your business. You can bring in quality traffic and of course, natural links back to your website.

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Content for Social Media

Content for Social Media – Social media is one of the important marketing tools online. We help you create engaging content that drives awareness for your brand.

Let’s Get Started

Ready To Make a Real Change? Let’s Build this Thing Together!